Yesterday, Beyond Meat Inc. announced a three-year global strategic agreement with McDonald’s Corporation. As part of the agreement, Beyond Meat will be McDonald’s preferred supplier for patties in Burger McPlant, which is being tested in select McDonald’s markets around the world.
In addition, Beyond Meat and McDonald’s will jointly explore other plant-based menu items, such as plant-based options for chicken, pork and egg, as part of the broader McDonald’s McPlant platform.
In 2019, WAN announced McDonald’s is entering the plant-based market by testing its first plant-based burger. PLT (plant, lettuce, tomato), in partnership with Beyond Meat at 28 restaurants in Southwestern Ontario, Canada.
“Our new McPlant platform is designed to give customers more choice when they visit McDonald’s,” said Francesca DeBiase, executive vice president and chief executive officer of McDonald’s supply chain. statement. “We are delighted to be working with Beyond Meat to innovate in this area, and this strategic agreement is an important step in our journey to offer our customers delicious, high-quality, plant-based meals.”
“We’re proud to have entered into this strategic global agreement with McDonald’s, which marks a milestone for Beyond Meat, and look forward to serving McDonald’s as they offer expanded menu choices around the world,” said Ethan Brown, Founder and CEO Beyond Meat. “We will combine the power of Beyond Meat’s fast and relentless approach to innovation with the power of the global McDonald’s brand to bring new delicious, new plant-based dishes to menus that consumers will love.”
We hope McDonald’s plant-based products continue to enjoy tremendous success and lead to more compassionate fast food choices around the world.
You can help all animals and our planet by choosing compassion on your plate and glass. #GoVeg
The message is breaking! Beyond Meat announces a three-year strategic agreement with McDonald’s to help develop more plant-based options, first appeared in World Animal News.